With the development of China's economy, e-commerce has been gradually applied to logistics management, making the management technology and management level of enterprises improve, which correspondingly improves the level of logistics management. Therefore, we should attach importance to the innovation of enterprise logistics management under e-commerce environment.
I. The Characteristics of Enterprise Logistics in E-commerce Environment
(1) Informatization
Informatization is the core content of e-commerce era, not only reflected in the means of payment, but also reflected in enterprise logistics. In order to provide better services to customers, enterprises need to process information and transmit information. For those large enterprises, their logistics centers have set up information processing points, so as to pay attention to customer needs, so that customers can accurately monitor the acquisition location through the information system, and be ready to send and receive goods in time. It reduces the delivery time of goods and improves the efficiency of logistics management.
(2) Networking
In the new era, the networking of enterprise logistics management is mainly in the process of logistics information transmission, and also includes the networking in the process of ordering and transportation. The internal network and external network of enterprises form the enterprise logistics information network, which is an important bridge between enterprises and upstream suppliers and downstream customers, and the development trend of modern enterprise logistics management.
(3) Humanization
The humanization of logistics management in e-commerce environment is mainly to meet the needs of the development of e-commerce era, and flexibly implement logistics operations in production, circulation and other links according to the needs of customers. In the era of e-commerce, personalized and rapid development is required. The production activities of specialized enterprises should be carried out according to market requirements, so as to promote the development of logistics management in the direction of humanization.
2. Innovation of Enterprise Logistics Management under E-commerce Environment
(1) Establishing innovative ideas of enterprise logistics management under e-commerce environment
In the process of enterprise logistics development under the e-commerce environment, we should establish innovative ideas of enterprise logistics management under the e-commerce environment, strengthen the propaganda role of modern logistics technology, build a large framework of enterprise logistics development in the e-commerce era, and strengthen the policy construction of logistics informatization in the new era. At present, western countries have begun to promulgate relevant laws and regulations to support and standardize logistics activities. We can learn from the practices of some developed countries abroad. For example, some European governments actively encourage enterprises to develop electronic information logistics, increase investment in logistics technology research, and also study transport planning. Therefore, we should formulate corresponding information technology standards, establish corresponding information processing and exchange mechanism, actively guide enterprises to increase investment in e-commerce logistics, build logistics information platform, and improve logistics information network.
(2) Innovating the logistics management system of logistics enterprises and improving the logistics management and its innovation system
Throughout the logistics management system of most enterprises, we can find that the logistics operation process is basically in accordance with the traditional storage and transportation process, which restricts the specific division of labor of enterprises, and the advantages of logistics management in e-commerce environment can not be brought into play. Therefore, in the new era, the logistics management of our enterprises has put forward new requirements. To achieve logistics management innovation under e-commerce environment is to have a sound logistics management system to realize automation and mechanization operation in the whole operation process, avoid the possible mistakes caused by manual operation, and shorten the operation time of each stage of logistics. Only in this way can the information construction of logistics system be well realized and the work efficiency of logistics enterprises be continuously improved.
(3) Introducing modern technology to realize intelligent processing of logistics enterprises
Intelligence is an important way to innovate logistics management. It can actively lead to advanced technology abroad and provide technical support for innovation of logistics enterprises in China, which is an important direction of e-commerce development. In the environment of e-commerce, support enterprise logistics management technology, such as standardization technology, warehousing technology, communication technology, query technology and so on. Some advanced countries abroad attach great importance to the research of enterprise logistics technology under electronic commerce. For example, American enterprises will implement electronic data exchange technology in logistics activities, which provides strong support for the development of enterprise logistics. Therefore, for our country, we should strengthen the research and development of enterprise logistics management technology, use advanced management technology to realize the intelligent operation of enterprise logistics management, use expert system to deal with the problems that may arise in innovation, so that logistics managers can master the whole technological process, and provide technical support for the development of enterprise logistics in the new era.
(4) Training professional logistics innovative management talents to improve the innovative ability of logistics management
In the new era, we should strengthen the training of emergency logistics talents, make use of the advantages of university personnel training to train professional talents, establish a practice base for personnel training, and cooperate with some enterprises with good reputation, so as to provide more practical opportunities for university logistics talents, and enable logistics students to conduct field exercises. Strengthen their understanding of the theoretical knowledge in textbooks, in the future work, can improve their innovative ability of logistics management, so as to ensure that in the e-commerce environment, logistics professionals in the future work to play their professional role. Only by training professional technicians can we innovate the concept of logistics management and realize the innovative practice of logistics management. For enterprises, we should learn from the logistics management experience of foreign developed countries and combine the actual situation of enterprises to train new talents with innovative consciousness. We should strengthen the training of logistics talents, let them go to other enterprises to learn, and also hold corresponding logistics technology exchanges. In addition, strict logistics personnel assessment and employment system should be implemented in enterprises, so that those who have strong abilities and master modern logistics technology and computer network technology can stay in enterprises and participate in logistics management.
To sum up, the rapid development of global economic integration has made commodities and other factors of production flow around the world, and with the growth of the economy, its flow speed is also accelerating. With the development of e-commerce, electronic information technology and corresponding data exchange technology have been applied in enterprise logistics management, which further improves the efficiency of enterprise logistics distribution. In the new era, we should establish the innovative concept of enterprise logistics management under the environment of e-commerce, constantly innovate the logistics management system of logistics enterprises, improve the logistics management and its innovative system, actively introduce modern technology, realize the intelligent processing of logistics enterprises, and train professional logistics innovative management personnel, so as to improve the innovative ability of logistics management.